BBA

“Empowering Minds to Lead the Business World”

WHY (this course)?

A BBA degree provides a comprehensive understanding of various business disciplines, including Human Resource, Marketing, Finance and Supply Chain. It sharpens critical thinking, problem-solving, and analytical skills. Students engage in case studies, projects, and simulations that simulate real-world business scenarios. Students develop the ability to think critically and make data-driven decisions and invaluable skills.

WHY MAJU?

  • Prime location on Main Shahrah-e-Faisal
  • Smart classrooms
  • State-of-the-art labs and library
  • Indoor gaming zone
  • Dedicated parking
  • Foreign-qualified PhD faculty
  • Industry practitioners as professors of practice
  • Industrial tours and visits
  • Center of industry-academia nexus
  • Industry-aligned projects and practicum
  • Regular job fairs
  • Hostel facility
  • NBEAC-accredited program

Career Prospects

  • Investment Banker
  • Financial Advisor Manager
  • Marketing Manager
  • Human Resource Manager
  • Information System Manager
  • Supply Chain Manager
  • Business Consultant
  • Entrepreneur

Our Potential Employers

MAJU graduates have been placed in leading national and international organizations, including:

  • Multinational corporations (MNCs)
  • Banks and financial institutions
  • FMCG companies
  • Consulting firms
  • Technology companies
  • Startups and entrepreneurial ventures

Placements

For Last three years, we have observed an expedite in job hunting. As per data in current year, more than 75% of graduates of MAJU University are employed in the most reputable National as well as International Organizations through In-campus Interviews and other ways.

Program Objectives:

1.To understand and adapt current and emerging technologies for making positive contributions to be successful in a dynamic and ever-changing business world.

2.To nurture the student’s abilities to think analytically, critically, and creatively and apply them to business problems effectively and ethically.

3.To instill the values of professionalism, leadership, teamwork, and social responsibility in the students that enable them to make positive contributions to society and the economy.

4.To enhance students’ entrepreneurial abilities to enable them to contribute towards the development of society more effectively

Program Learning Outcomes (PLOs)

PLO-1 Enabling students to acquire and apply fundamental and interdisciplinary knowledge of business administration and management to address effectively complex and dynamic business challenges.
PLO-2 Enabling students to develop and demonstrate the essential business proficiency required for successful BBA graduates in various sectors and industries.
PLO-3 Enabling students to demonstrate proficiency in using and implementing current and future business technologies for effective and efficient business solutions.
PLO-4 Enabling students to enhance their communication, leadership, empathy, self-efficacy, and teamwork skills in their personalities as the key components for personal and professional growth.
PLO-5 Enabling students to uphold and practice professional and ethical standards of conduct in business management and decision-making.
PLO-6 Enabling students to apply sustainable business practices in a socially responsible, and ethical manner for society and the corporate world.

Admission Requirements

  • Higher Secondary School Certificate or Equivalent securing at least 45% marks in aggregate, as per HEC requirement.
  • MAJU Admission Test/HEC Test.
  • MAJU Admission Interview.

Degree Requirements

Each candidate for the BBA degree is required to complete 132 Cr. Hrs. as per the following detail:

Area No. of Courses Cr. Hours
General Education 12 30
Technology Elective 03 09
Allied or Interdisciplinary 04 12
Domain Core 20 60
Domain Elective 04 12
Field Experience or Internship 01 03
Capstone Project 02 06
Total: 46 132

Curriculum/Plan of study

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
1 MT1190 Basic Mathematics 3 General Education Basic Mathematics (Quantitative Reasoning) 3
Application of ICT (2+1) 3 General Education Application of ICT (Application of ICT ) 3
SS1160 Functional English 3 General Education Functional English (Functional English) 3
SS2400 Islamic Studies/Ethics 2 General Education Islamic Studies / Ethics (Islamic Studies) 2
MG1100 Principles of Management 3 Domain Core
EC1020 Business Economics 3 Domain Core

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
2 MT1530 Basic Statistics 3 MT1190 General Education Basic Statistics (Quantitative Reasoning) 3
Expository writing 3 SS1160 General Education Expository Writing (Expository Writing) 3
Introduction to Environmental Sciences (2+1) 3 General Education Introduction to Environmental Sciences (2+1) (Natural sciences) 3
SS1420 Pakistan Studies 2 General Education Pakistan Studies (Ideology and Constitution of Pakistan) 2
MG3300 Human Resource Management 3 MG1100 Domain Core
FN1120 Financial Accounting 3 Domain Core

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
3 Professional Practices 2 General Education Professional Practices (Arts and Humanities) 2
FN2120 Cost and Management Accounting 3 FN1120 Domain Core
PH3240 Positive Psychology 2 General Education Positive Psychology (Social Sciences) 2
SS2120 Oral Communication 3 SS1160 Allied
MG2200 Principles of Marketing 3 MG1100 Domain Core
MG3400 Supply Chain Management 3 MG1100 Domain Core

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
4 FN2130 Business and Corporate Law 3 FN1120 Domain Core
Programming for AI 3 Application of ICT (2+1) Technology
FN2300 Introduction to Business Finance 3 FN1120 Domain Core
Marketing Management Analytics 3 MG2200 Domain Core
Ethics and Social Responsibilities 2 General Education Ethics and Social Responsibilities (Civics and Community Engagement) 2
MG4700 Entrepreneurship 2 General Education Entrepreneurship (Entrepreneurship) 2

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
5 FN3210 Islamic Banking & Finance 3 FN2300 Domain Core
Introduction to Business Analytics 3 Programming for AI Domain Core
MG3230 Consumer Behavior 3 Marketing Management Analytics Domain Core
MG4100 Business Research Methods 3 MT1530 Domain Core
FN3310 Financial Management Analytics 3 FN2300 Domain Core
Data Science 3 Programming for AI Technology

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
6 MG2130 Quantitative Research Tools 3 MG4100 Allied
EC2020 Sustainable Development Economics 3 EC1020 Domain Core
SS1200 Foreign Language 3 Allied
Islamic Accounting 3 FN3210 Domain Core
Elective-I 3 Domain Elective
MG4340 Organizational Behavior 3 MG3300 Domain Core

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
7 Interpersonal and Leadership Skills 3 Domain Core
Structured Industrial Practicum 3 Internship/Project
Business Process Reengineering 3 Data Science Technology
Elective-II 3 Domain Elective
MG4140 Business Project-I 3 MG2130 Project

Semester Course Code Plan of Study Credit Hours Prerequisite Proposed Category General Education CH
8 MG4110 Managerial Policy 3 MG4340 Domain Core
Business Intelligence and Data Driven Decision 3 Data Science Allied
Elective-III 3 Domain Elective
Elective-IV 3 Domain Elective
MG4150 Business Project-II 3 MG4140 Internship/Project
Total no of Courses 46 132 12
Total no of Credit Hours 30

Eligibility Criteria

MINIMUM 45% IN INTERMEDIATE/DAE/A-LEVEL OR EQUIVALENT EXAMINTAIONS CERTIFIED BY IBCC